When a customer moves to another source for products you once provided, how do you bring them back? Identifying the reasons why a customer has changed suppliers is critical. The Lawton Standard companies have been working hard to answer these questions and develop strategies to win these customers back. Recent returns of “former” customers to...Continue Reading

Here at the C.A. Lawton Co., we like to take the time to recognize our employees. Today we’re visiting with Tierney Grutza to get a better understanding of her new job title, chief administrative officer. For a video version, check out Tierney on our Lawton Standard YouTube channel. Tierney, tell us a little bit about...Continue Reading